This past month has been a hard month. Not for me so much, but for my daughter. After nine years together and a month before they were to move in together, my daughter’s boyfriend broke up with her. Reason: His version of “It’s not you; it’s me.” So there was some scrambling to find her ...
No one likes change, not even those strange people who will shout it from the mountaintops in their quest to convince the rest of us that they adore change. (I had someone use that word, ADORE). I adore a lot of things, and change is most certainly NOT one of them. Deep down, I believe ...
If you know me well, you know I am intrigued by cemeteries. I will always, almost subconsciously, comment on one when we drive by it and will almost always, beg a family member to walk around one when I find one interesting. Since we moved downtown, I have been asking family members, even those ...
Ok here’s the thing – I’m not usually an angry person, not anymore anyway. Don’t get me wrong single mom Gina was ALWAYS angry and mostly at my ex-husbands but now, hardly ever.  That all changed on my grand road trip two weeks ago, you see, I am a very stubborn person, I always have been, ...
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
